As a general franchisee, in the open women joining when the store to be careful, comprehensive and thoughtful consideration, in order to ensure their own interests. For those franchisees, what should be done when opening a women's franchise? Womenswear brand choice: Now on the market all kinds of women joined more brands, the type of complex, which gives many interested in opening stores who create the choice of the problem, do not know which kind of women to join the brand choice. In fact, the choice of women to join the brand first depends on the brand's style positioning, product quality, product services, market positioning and a series of value reflects. Shop location of the site: shop location for the franchisee is also a very important issue, because it is directly related to the store's value return, the local economic factors, traffic factors, traffic are important factors affecting the site selection . One of the main influencing factors is the flow of people. Generally, business will not be bad where the flow of people is relatively large. However, the large flow of people that the business is good is not an absolute point of view, this depends on the operator's own marketing capabilities. Of course, the site is the most important depends on the franchisee own specific circumstances. Shop Design and Decoration: The shop's design style is a brand image of the show, is a platform for direct dialogue with consumers, reflects a visual marketing effect, the attractiveness of store design directly affects the store's sales performance. The perfect combination of women is attached great importance to this one, with a professional terminal store designer for customer service, to help customers brand terminal store design. Franchisee operating capacity: Franchisee operating capacity of individuals is also a need to take into account the factors related to the long-term business development of their own stores.
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