Hanger women's "life" landing Shanghai Fashion Week

The design of the upgraded “hanger” embraces modern art with a more open mind and gaze under the precipitation of classical culture. The brand will be more international and young, focus on humanistic care, and feel the needs of contemporary urban women. "Clothing" is an extension of human personality. Passing emotions also interprets life. "Frame" serves as a bridge for the communication of hearts, and it is also a time for Chinese and foreigners to explore ancient and modern times.

Supermodel Liu Xinjie dressed in a hanger to show the new 2016 catwalk

The host Liu Ye dressed in a hanger to attend the release show in the spring of 2016

The host Xu Yunyu attended the press conference

Live show

[clothes hanger] Brand Design Director Mou Lingling brings her back

Zhao Wei, vice chairman of the company, and Wei Lingling, design director, interviewed by the media

This conference will be inspired by the theme of “Diffuse Life” and reinterpret the art of living in a modern perspective. Finding a long-standing ceremonial sensation in a fast urban rhythm aims to deliver a positive, optimistic, and returning quality lifestyle, while at the same time being an attitude towards life. [Clothes] The brand hopes to establish a relationship with the public through clothing, achieve a resonance, tap the collision of the mind and emotional interaction, [hanger] hopes to convey to consumers not only clothing, but also a way of life.