This year's New York Fashion Week will be held from September 5th to September 15th. At present, 19 Chinese brands have been selected for the official agenda. In addition to the hot discussion, Tmall China continues to take root in New York, and some outstanding design brands are also debuting. New York Fashion Week, today TFS brings all the dry goods of the New York Fashion Week Chinese brand!

The 19 Chinese brands participating in the 2019 Spring/Summer New York Fashion Week are: INXX, Lan Yu, Vivienne Hu, TAORAY WANG, Claudia Li, F/FFFFFF, Ruby Fang, Chocheng, JNBY, Particle Fever, Angle. Chen, Yajun, Dan Liu, Bosideng, Semir x CJYAO, Calvin Luo, C+plus SERIES, Naersiling, Liu Yong. (The above sorting is according to the schedule time)

September 6 (2)

INXX

INXX (British) is affiliated with Yingshang (Hong Kong, China). In 2013, it began to enter the mainland brand integration store. It has deep cooperation with many high street brands and street fashion brands. Yingshi believes that the introduction of these unique brands will give Chinese consumers are bringing more choices of clothing around the world, changing existing clothing consumption habits and bringing the most fashionable lifestyles. Therefore, based on the retail model, Yingshi provides integrated services such as shopping, social, information and development to build a one-stop fashion platform.

INXX is a brand new trend brand collection store for those who love fashion. It directly purchases from brand owners and directly imports and buys goods from China to China. It brings reasonable prices to fashion people and has more fashionable items. It is highly sought after by star collocations and many people who love fashion.

Yu lan

Lan Yu graduated from the Beijing Institute of Fashion, a female designer in China, and the head of Lan Yu Studio. As a member of the family of Lanshi Su embroidery, Lan Yu brings the superb embroidery craftsmanship of traditional Chinese craftsmanship to Paris, the fashion capital, and marries the European art. She is the designer of the 85th wedding dress. The brand is divided into high-end custom. Series and high-end ready-to-wear collections. Because many celebrity custom wedding dresses and dresses have received extensive attention, it is a star designer who is not to be allowed. The ready-to-wear collection has also received critical acclaim for the Spring Festival Evening.

Lanyu has also cooperated with many international boutiques, including Rolls-Royce, Hermès, LONGGNINES, SONY, BVLGARI, SWAROVSKI, ARMANI, Volvo and other famous brands. The influence extends to luxury goods, automobiles, cosmetics and electronics. Digital and other fields are veritable "cross-border queens."

September 7 (1)

Vivienne Hu

Chinese-born designers from Hefei, from the German finance profession to the three-year work of Citi in the United States, were admitted to Parsons College as an independent design. From the financial white-collar of Wall Street to the fashion designer of New York Fashion Week, the long-span work experience and unique perspective make her more aware of the fashion professional women who want fashion and can't lose the professional sense of what kind of clothes to wear.

Founded in 2012, Vivienne Hu is such a brand. She not only has European classics, New York's streets, but also Asian elements. This diversity makes her clothes very inclusive.

September 8 (1)

TAORAY WANG

The brand is defined as the high-end women's small high-definition brand. TAORAY WANG serves the world's elite leaders and women. Besides helping them as politicians, lawyers and executives, they also dare to wear trend design and show their femininity. The brand adopts classic men's fabrics and line design. This unique point is the elegance of the TAORAY WANG brand under the armor.

TAORAY WANG combines power with feminine tenderness, tradition and modernity, structure and fluidity, and creates energy and balance from the opposites effortlessly. Its designer Wang Tao is the only Chinese designer to be on the cover of the Chinese version of the French fashion Bible "L'Officiel" and the first Chinese designer to be recorded in the history of the White House. She is hailed by foreign media as “the queen of suits from China” and is a Chinese designer who has set off the banner of “Made in Shanghai”.

September 9 (3)

Claudia Li

Chinese fashion designer Claudia Li, Li Yunmeng, is also a resident of New York Fashion Week. She has a wealth of resume experience, native of Hunan, born in Art House; grew up in Singapore and New Zealand; completed her studies at Parsons; worked as Lady Gaga One of the team's "Haus of GaGa" worked under the stylist Brandon Maxwell; Jonathan Anderson invited her to work for the JW Anderson brand. In 17 years, she was also selected for Forbes' "30 Under 30" list (art and fashion).

These have brought a richer brand depth to Claudia Li. She is very good at weaving skills, or disassembles and re-bonds the yarn to the fabric, or gives it a simple interpenetration technique, material contrast and fine detailing. Rich texture changes, skilled deconstructive play makes the work add artistic appreciation on the actual wearability.

F/FFFFFF

F/FFFFFF is a brand of Hangzhou Wanshang Culture Development Co., Ltd., founded in 2017. It is a new generation fashion fashion collection store, which is a diversified fashion retail space and sharing platform that integrates smart technology, art culture and trendy fun into fashion and quality lifestyle.

This fancy name, F/FFFFFF, consists of Fashion, Family, Future, Friendship, Freedom, Fun, and Fresh, representing fashion and future life. Unlimited exploration and delusion of the way.

Ruby Fang

Ruby Fang is a high-end dress custom brand founded by designer Fang Lihua. Ruby Fang, who was registered in Paris in 2012, has been truly established for two years, looking for like-minded designers and partners to find creative inspiration around the world. After running in 2014, the 15-year New York debut will be Universal recognition of all channels.

Ruby Fang believes that every girl has the right to create her own legend. In the world of designers, wisdom is sexy, strong and beautiful, and turning away is also an elegant. Design is not just a dress, but a girl's dream coat, the armor of faith. Like its brand spirit, RUBY FANG brings a lot of gorgeous costumes that girls have dreamed of.

September 10 (5)

Chocheng

Perhaps due to the influence of her grandmother, Betty Clemo, she was born in Hong Kong and studied at Chocheng of the Parsons School of Design in New York. After she learned, she hopes to revitalize the family brand. The road he chose is On the basis of inheriting the grandmother's business, the company opened the new world of Chocheng's eponymous clothing brand in its own way.

In Chocheng's design, the Saville street-style tailoring details are his persistence in the classic fashion. The whole piece of clothing is from the inside to the outside. From the silk thread, cotton lining to all fabrics and accessories, 100% natural materials are also sufficient. He pursues the perfect ingenuity, and the beauty of modern women he uses in his costumes is also like a whirlwind sweeping New York, blowing around the world.

Tmall China Day, which was launched in January 2018, continues to appear at New York Fashion Week. There are three brands on this year's calendar, namely JNBY, Particle Fever and Angle Chen. The release is concentrated on September 10, New York time. .

JNBY

JNBY (Jiangnan Cloth) is from Hangzhou, China. It is one of the local Chinese designer brands and respects the “natural, healthy and perfect” lifestyle. Create a romantic, natural urban pastoral style, with calm and elegant colors, and casual, suitable for the introverted intellectual women who pursue the fun of life.

The material is made of natural fabrics with different textures, such as cotton, hemp, wool, silk and so on. The design with great attention to detail, such as pleats, hand embroidery, offset printing, after so many years of development and brand expansion, has long been a literary and small fresh cotton leprosy, with a more diversified brand connotation.

This time, like Li Ning of last year, I will be on New York Fashion Week Tmall China Day. Can we bring us new surprises as well?

Particle Fever

The Particle Fever brand was created in June by the highest-end buyer in Asia, Lane Crawford. It has always adhered to its unique aesthetic concept, not with the tide, not for kitsch, and of course never separated from the core of the sports brand - comfort and functionality.

Particle Fever has the courage to try to use this unconventional design to subvert the inherent impression of sportswear, and to create a new sporty look with a texture that is both practical and aesthetic. “Sports and fitness is not just a homogenized aesthetic. The movement itself should be more interesting and more self-exploration.”

Angle Chen

Angel Chen, who has been in Milan for a long time, is on the New York Fashion Week Tmall China Day, a young brand that has been transformed from a new independent designer into a business process. Diversified product lines and customer audiences, this time trying out fashion shows in different regions may also be a new signal.

Angel chen is the most representative of the style from the designer to the brand, with a distinctive aesthetic symbol, with rich colors and controversy and confrontation, clear brand positioning and strong personal style, the brand has a unique culture. Charm. The series has settled in many famous domestic and international sales platforms such as Selfridges, a famous London department store, and Luisa ViaRoma, an Italian luxury online shopping website.

Yajun

Yajun (Melody) was born in Nanjing, China, grew up in Vancouver and Los Angeles, and later moved to New York. Graduated from Parsons undergraduate last year. During the study period, he interned at 3.1 Phillip Lim and Acne Studios and won a large number of competitions and scholarships.

In 2016, Melody won the Kering X Vogue competition, which was watched by the stylist Mel Otternberg and used her work in Rihanna's concert style.

September 11 (2)

Dan Liu

Designer Liao Jianming was born in Hong Kong and later immigrated to Canada with his family. After completing two degrees in computer science and psychology at the University of Waterloo, he found that his favorite is fashion design, so he went to Japan to study fashion design and marketing after deep thinking. After that, they started to take orders through the mouth of friends, and gradually settled in large department stores, staged catwalks, and began to enter the international market.

Dan Liu's design features highlight the feminine romance, representing elegant, unique and simple customization. He knows how to draw inspiration from Chinese tradition and how to match beauty with practicality and wearability. From concept to pattern, Dan Liu combines the details of color contrast to ensure that every design is perfect from the viewing.

Bosideng

As a well-known national down jacket brand, Bosideng has already settled in 2014, but unfortunately it has not been on the official schedule, and this year it will finally be on the official schedule of New York Fashion Week.

September 12 (5)

Semir x CJYAO

I didn't expect Senma to start New York Fashion Week, but also pulled CJYAO together. Is it a domestic brand and designer brand cooperation, will it be as amazing as Haiyan's home and Zhou Xiangyu? CJYAO's design has been constantly praised. The final result is still waiting to be seen.

Calvin Luo

Calvin Luo, the designer brand who participated in New York Fashion Week twice, took the opportunity to emerge in the fashion industry. The 22-year-old young designer, whose work is a little "grandmother", is relatively mature in its design and has its own unique inner world. I look forward to bringing more exciting.

C+plus SERIES

C+ Plus SERIES had a show before Shanghai Fashion Week, and designer Liu Junting was the younger brother of director Ang Lee. He was born in the middle of the film and graduated from Taipei Practice University. In 2013, he founded the personal brand CTLIU. After that, he won all the best results. In the same year, he was selected as one of the top ten new brands in Asia by overseas media. Mercedes-Benz Asia's Most Promising Designer Award 2014.

C+ advocates simple and unconventional styling pieces, maximizing the “gold content” of each piece. Let the whole body shape do the subtraction of the number of pieces, the addition of charm. This is also the meaning of the plus in C+.

Naersiling

The brand advocates freedom, simplicity and modern style. It also advocates the use of the latest cutting technology to perfectly integrate pragmatism with contemporary art and propose the core value of “NEW LUXE” free and new luxury brand. It will explore the new luxury lifestyle as a kind of Positive attitude towards life.

Liu Yong

The designer Liu Yong registered the brand's casual trend brand with his own name. It is a brand that shapes the trend personality and leisure and free dress style. The whole series highlights the cultural elements to make the pattern extension, emphasizes the Oversize dress, pays attention to the naturalness of the material, and is simple and clear. Dark black color; while advocating a free and casual lifestyle, pay more attention to the experience and interaction of the wearer.

“Fashion comes from life, and quality comes from the details.” In this brand that advocates a free and casual lifestyle, Oversize is a designer's emphasis on branded clothing to break through the path of fashion innovation, making tailoring and space sense. Become an important position for creativity.

Highlights summary:

1. The number of Chinese brands in New York Fashion Week increased by two over the same period last year. A total of 19 brands accounted for a quarter of the total.

2. There seems to be a very interesting phenomenon in general. The proportion of these designers is not from the class, but because of the love of the clothing industry, it turns to design. Such as Vivienne Hu, Dan Liu and other brands.

3. Since Li Ning has turned over from Fashion Week, Bosideng, Senma, JNBY and other domestic brands have all entered the Fashion Week. Will the catwalk become a way for domestic brands to accelerate internationalization and fashion? It seems that we can only wait and see.