[China Glass Network] Recently, Baidu, the world's largest Chinese search engine, providing innovative search marketing services to more than 300,000 companies, announced that it will hold large-scale marketing forums in nearly 100 cities nationwide from now until late June. “Marketing Chinaâ€, to explore how to promote the development of enterprises through the innovation of marketing methods under the macroeconomic background of the current economic growth mode, and to discuss the local economy with experts in light of the characteristics of regional economic development. It is reported that the marketing China event will come to Chengdu on May 14th. I hope to know the details of the event. Companies that sign up for the competition can sign up to win a limited number of participating places. Short Quinceanera Dresses,Short Quinceanera Dress,Sexy Short Quinceanera Dresses,Short Mini Quinceanera Dress Wedding Dress,Evening Dress Co., Ltd. , http://www.shweddinggown.com
According to the recently released "China SMEs Survival Status Survey Report", due to the impact of the previous financial crisis, enterprise development is limited by marketing, cost increase and financing, etc., of which the more fundamental is the marketing problem, the specific performance is: 51.5 % of companies believe that less customer resources are a big challenge, 42.5% of companies believe that it is difficult to effectively reach target customers, and 33.4% believe that sales costs increase. The three major problems of shrinking customer resources, insufficient marketing effectiveness, and increasing sales costs highlight the low level of marketing promotion of many Chinese companies, and have become a serious bottleneck restricting their own development and market development. How to use limited resources to promote themselves and realize products or The precise matching between service demanders and enterprises, the use of low-input, high-output marketing and promotion tools has increasingly become a serious problem for the majority of business managers.
“Stimming domestic demand and transforming the mode of economic growth†is the focus of economic work this year. At these two points, search marketing can play a big role. Search marketing first has the characteristics of wide coverage, accuracy and efficiency, which can help enterprises to fully utilize the market opportunities brought about by stimulating domestic demand. Search marketing will also bring about changes in business operations, which will enhance customer development capabilities and further enhance the core of the company. Competitiveness.
After ten years of development, from seven people to seven thousand people, from obscurity to the record of Chinese companies listed in the United States, Baidu is now the world's largest Chinese search engine service provider with hundreds of millions of users. Occupy more than 75 percent of the search marketing market. "Based on search, dedication to marketing" is Baidu's development direction in the field of enterprise services. Baidu has long been satisfied not only to provide customers with accurate and efficient innovative marketing platform, but also to provide comprehensive marketing services for enterprises. Brand manufacturers can integrate marketing through Baidu to realize the integration and landing of TV advertising and print advertising; SMEs can build a new marketing model from search marketing to online sales through Baidu to create a new marketing model that adapts to the new economic environment. Search engines make marketing even more exciting.
The research report released by the Graduate School of Management of the Chinese Academy of Sciences shows that the promotion cost of enterprises investing 1 yuan in search engines can drive the sales growth of 81.44 yuan on average, which indirectly drives the sales growth of upstream and downstream industries to exceed 171 yuan. In this calculation, the total efficiency of search engine growth in GDP in 2009 exceeded RMB 1 trillion, and search engines are increasingly playing a role in economic development.
Baidu’s “Marketing China Tour†invited local economic leaders, famous economists, industry experts in the marketing field and corporate executives to discuss how to solve the marketing problems faced by enterprises in the current macroeconomic environment. Shen Haoyu, senior vice president of Baidu, said that he hopes that through the "Marketing China" campaign, enterprise managers in various regions, especially the majority of small and medium-sized enterprises, can communicate face-to-face with experts and scholars in the economic and marketing fields for the development and marketing of enterprises. The innovation of the way provides strong support.
The “Marketing China Tour†forum, which aims to solve the marketing problems encountered during the development of the company, will be held in Chengdu on May 14. The events of Shanghai, Hangzhou and Shenzhen, which were held before, are extremely hot. Fang Jiabin had a heated discussion on the opportunities brought by the Expo for corporate marketing, the successful experience of implementing innovative marketing, and the improvement of the profitability of the alliance website. Baidu highlighted its newly launched Baidu Sinan, Baidu Shangqiao, and advertising. The functional characteristics of value-added products such as housekeepers have aroused great interest from the guests. Many companies at the scene have discussed the contract cooperation with Baidu's marketing consultants.
Baidu's “Marketing China Tour†activities will not only pass through regional centers such as Shanghai, Beijing, Wuhan, Hangzhou, Shenzhen, Guangzhou, Nanjing, Chengdu, Zhengzhou, etc., but will also be held in key regional cities in the central and eastern regions, covering North China and East China. Nearly 100 cities in the six economic regions of South China, Northwest China, Southwest China and Central China are rare in network marketing and even in the entire marketing field. They will play an important role in the popularity of search marketing and the new development of enterprises through search marketing. effect.