The shooting of ME & CITY invited the world-famous female fashion photographer, Ellen von Unwerth, to handle the mirror. She had filmed a series of promotional videos for the American HBO hit series “Sex and the City”. This “fashionable city” theme is suitable for her shooting. This ME&CITY's Fall 09 shooting, photographers selected a large number of locations to strive for more natural results, and to convey the "free fashion" she has always advocated.

In the fall of 2009, ME&CITY assembled the world's most popular models to land in New York and co-starred in ME&CITY's autumn 09 fashion blockbusters. In addition to the four fashion stars including Agyness Deyn, Cole Mohr, and Luke Worrall, Stas Svetlichnyy has been praised by the fashion industry as a new model for the New York male model this season, and Lais, a star who has recently emerged from the fashion week, has also joined. .

The shooting of ME & CITY invited the world-famous female fashion photographer, Ellen von Unwerth, to handle the mirror. She had filmed a series of promotional videos for the American HBO hit series “Sex and the City”. This “fashionable city” theme is suitable for her shooting. This ME&CITY's Fall 09 shooting, photographers selected a large number of locations to strive for more natural results, and to convey the "free fashion" she has always advocated.

The theme of ME&CITY's filming is “The New York City Life of Trending Stars”. Photographers will use “a day” as a unit to record the life of trend stars in various periods. Among them, according to different occasions, with the display of ME&CITY's different series of clothing, the temperament of the fashionable city of New York and the various trends of ME&CITY are perfectly integrated.

ME&CITY 09 has once again emphasized the concept of the trend of “occasional” wear in autumn, so it has also positioned and differentiated the apparel line more precisely. Currently, ME & CITY men and women wear each launch 6 series, namely CASUAL (leisure), CHIC (exquisite), FORMAL (business), ROCK (city rock), FUNKY (English street) and BASIC (basic classic).

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