On the afternoon of October 22, 2009, Bonpoin, the first luxury children's wear brand in France, settled in Beijing Yintai Center, the new flagship of the capital's noble life. After the brand officially landed in China in 2006 and successfully operated Shanghai Henglong and Isetan boutiques, the company plans to re-write brand myths in this extremely promising market in China.

The French flagship store Bonpoin's first flagship store in Beijing settled in Beijing Yintai Center

On the afternoon of October 22, 2009, Bonpoin, the first luxury children's wear brand in France, settled in Beijing Yintai Center, the new flagship of the capital's noble life. After the brand officially landed in China in 2006 and successfully operated Shanghai Henglong and Isetan boutiques, the company plans to re-write brand myths in this extremely promising market in China.


The French flagship store Bonpoin's first flagship store in Beijing settled in Beijing Yintai Center

The newly opened Bonpoint store is located at the fashion landmark Beijing Yintai Center. It stands shoulder to shoulder with numerous international top-notch brands, delivering a unique understated luxury and fairy tale atmosphere. The entire store is divided into a baby area, a children's area and an evening wear area according to the children's clothing line. On the day of opening, the new autumn/winter 2009 collection will be launched. From the childlike baby product line to the clothing and accessories of boys and girls under 12 years old, it will cover almost any childhood moments: elegant urban dress, smart sports feeling, Charming princess dress, accompanied by delicate accessories, fresh fragrance decoration temperament, giving the angels born with elegance and fashion. Every day, Bonpoint's outstanding design and printing team work together, passionately, meticulously, and striving for perfection. Each style, every embroidery, every accessory, plus the perfect tailoring, excellent fabric, delicate color processing The concept of luxury is reflected in texture and detail.

Bonpoint exudes unique low-key luxury and fairy tale

The Bonpoint store stands quietly on the 2nd floor of the Beijing Yintai Center, distributing a unique low-key luxury and fairy tale atmosphere, combining history and modernity. Pure white walls, clean and clear; wooden furniture painted with a touch of kiwi-green, specially made wood flooring from France is mottled; North African-style carpets are hand-woven in Tunisia... a fairytale-like overall atmosphere, creating a fashion motherhood Shopping paradise.

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