There is a new layer of meaning behind "behind the scene."

Image credit: Gucci Ghost

As of June 2016, Instagram registered more than 500 million users. The daily activity of the platform exceeds 300 million person-times. Well-known brands may have a large number of followers without too much effort. The “Net Red Brand” companies may need a lot of effort to stand out from the crowd.

When everyone po shots in the street and self-portraits, Color Temperature thinks of a better trick to sell clothes, and most of it uploads is a back- of course, not a simple back, this net red brand clothing, designs are mostly concentrated In the back. One of the most well-known is the plush coat with multicolored floral motifs, which is slightly abrupt but has a magnificent artistic atmosphere. For a time, the frontal photos of these online reds are replaced by many backs.   

In addition, there is a very playful pattern, and Color Temperature tries to tell you that taking a picture on the back or half is the correct posture for wearing their clothes. Of course, it would be even better to have a scene with a strong sense of decoration, such as a graffiti wall, a classical art gallery, or a robot that meets in a street window.

There is a new layer of meaning behind "behind the scene."

Color Temperature

There is a new layer of meaning behind "behind the scene."

Color Temperature

For this kind of "behind the scenes" approach, it seems to be able to better highlight the texture on the plush material. In terms of the traditional impressions and patterns that a plush brings to a lot of people, the behind-the-scenes painting is a breakthrough with new ideas. The application of various simplified and abstract patterns is like a graffiti for children, and the plush is not so "finished." "gas. However, high-purity colors still bring about some visual discomfort.

Due to the wider range of the back, large patterns can be used, and we can often see the designer focus on the complete pattern. Under the premise of fancy graphics of the coat, the simple basics can be chosen.

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI Artificial Fur Flower Coat

When it comes to graffiti, we might as well link it to Gucci Ghost. At the 2016 autumn and winter press conference, in addition to the rich hand-painted atmosphere rendered by Alessandro Michele, it is easy to focus on the coats and bags that have a “paint-free” smell. The "scrawled" double-G logos and reoccurring ghost and sticky sketches that are written in paint behind them are like the back-to-back patrols' destructive graffiti on the walls. In fact, these paintings are from New York graffiti artist Trevor Andrew.

Unlike Alessandro Michele's exquisite handwriting, Gucci Ghost brings a rough street atmosphere. In particular, the leather behind the paint is still behind the original color of the cloth, and the traces of paint falling down the brush strokes have no meaning to hide. It is easy for you to think of the original scene of “reinforced concrete”. The trend of street style has become increasingly fierce. Although it has "dirty," incomplete, and scattered meanings, it has to be said that this fits well with the appetite of certain millennials.

Behind the painting is a large diamond pattern or an unfinished "life is..." text. The front face is the same as the normal style, and the fun is often "behind." Of course, the consequences of oversimplification are the gucci consumer groups who are accustomed to exquisite luxury. They don't understand: “However, just a few strokes would be 3,4, 000 pieces?”

There is a new layer of meaning behind "behind the scene."

Gucci ghost

Writing articles behind long coats is also one of the ways many people like. The basic colors of solid colors are bought almost every year. When the front stitching, inlaying, or treatment with flashing tassels is applied to coats, it is "not as good as solid color." Hesitated for twenty minutes. Eventually you may still be so miss you. With a printed or woven pattern on the back, will you find it easier to accept? With humorous patterns and funny letters, under the cover of many long-haired girls, the coat is still steady, but from time to time reveal some interesting information.

DIY clothing is a popular trend this year. Buying a solid-colored coat comes with a rich and lively clothing patch. The effect of the collage varies from person to person. This kind of interactive consumption increases the psychology of the younger generation.

There is a new layer of meaning behind "behind the scene."

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI designed a series to print the children's drawings on colored coats, T-shirts, trousers and more. Casual lines and innocent figure paintings were placed on white cloths. They were quite eye-catching, combined with fashionable styles. These people covered a whole piece of clothes with the image. The designer also balanced the picture quite a lot. Less, increased rhythm.

The abstract pattern is more attractive to consumers' attention, so the "abstraction" of the type of children's painting is also used as a good gimmick frequently used by designers, but how is the more intensive arrangement and strokes meeting the feelings of modern consumers? This may need to be examined.

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI printed coat

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI Long Knit Cardigan

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI embroidered double breasted coat

There is a new layer of meaning behind "behind the scene."

MSGM Oversized Jacket

In addition to the playful patterns, delicate color schemes and patterns may make you more willing to pay for it. The illustrations with Japanese-style tones follow from the top to the bottom, the plot is very compact, and the atmosphere is also quite rich, but it should be noted that if you go overboard, it is easy to look old. "The feeling is very high," said the girl. "There are not many occasions to wear."

There is a new layer of meaning behind "behind the scene."

ALENA AKHMADULLINA 'Mountainscape' dress

There is a new layer of meaning behind "behind the scene."

ALENA AKHMADULLINA 'Mountainscape' coat

Leather jackets have always been synonymous with “cool,” but pure black has gradually failed to satisfy the appetites of the masses. The most common of us is embroidering or embroidering on the leather. The traditionally embroidered style is characterized by high cold. The leather jacket can play more and more patterns.

Printing is the most convenient way. Although there is no noticeable fluctuating touch, it covers a wide range of color systems with rich color schemes and diversified patterns. The gold is best with the motorcycle jacket, with the humorous and interesting poker pattern. Of course, the seemingly scattered and balanced hand-painted pattern is also used by designers in recent years.

There is a new layer of meaning behind "behind the scene."

There is a new layer of meaning behind "behind the scene."

MIRA MIKATI Graffiti Printing Motorcycle Jacket

If the print is not enough, we can see that in the recent street shooters, the bloggers will use the jacket to play more tricks. The leather jacket with a pink fringe on the back will make people brighten up, or will be a rainbow. Placed behind you. In stressing the "positive" moment, you will find that sometimes those "behind" street beats are more surprising.

In the face of such excessively irritating clothes, pay attention to using large blocks of color to stabilize the entire shape, such as adding pure white wide-leg pants, or using a whole body of black to achieve the effect of neutralization. People often feel that wearing basics is too boring.

There is a new layer of meaning behind "behind the scene."

FAITH CONNEXION 'Skyline' Pike Jacket

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