[China Glass Network] If there is no good belief, it is very difficult to do one thing, especially in sales. So, in our sales work, what kind of ideas should the salesperson maintain? The idea is like faith. When there is no it, you don’t know where to go. How to go! So the idea is very important, I want To do a good job in sales, the following concepts are more important: Bottle Opener Keychains,Engraved Bottle Opener Keychains,Alloy Bottle Opener Keyrings Tonghui Craft & Gift Factory , http://www.szmetalcrafts.com
1. "Let the product convince yourself first"
Consumers will be convinced in these situations: the brand speaks; the expert speaks; many speak. When these kinds of situations have not occurred and the price of the product is relatively high, consumers will have psychological barriers to product quality, and the salesperson cannot explain why there are psychological barriers. At this time, you need the product to speak for yourself. That is to say, consumers experience products themselves and let products convince themselves.
2, "more suitable is better"
There are many factors in consumer acceptance of a product. Some are product quality, some are product prices, some are product packaging, some are product styles, some are product brands, some are product services, and some are product technology. If you want to choose an answer, "the more suitable is better." The so-called "more suitable" is based on the consumer's own experience.
3. “Experience is completed in the process of communicationâ€
Experiencing a product is a complex process that requires feeling, and then needs to be identified in communication, which in turn leads to consumer thinking, association, and then judgment. Therefore, in the carrier of experience marketing, I am more optimistic about marketing blogs. Marketing blog is a good carrier to build consumers' thinking, association, experience and communication. Consumers confide here and at the same time influence the people watching. The person watching has questions and can talk to the confidant. The experience draws conclusions in the discussion and completes the communication at the same time.
4. “Looking retail terminals as an effective mediumâ€
This formulation is very fresh. The retail terminal is a place that is both right and wrong. The reason for this non-production is mainly due to lack of experience and communication. Recording this experience and communication, affecting other consumers, is the function of the media. It is the product blog that is currently able to implement this kind of media function.
The above four concepts are the basic concepts that salespeople should master. Sales is a very difficult and challenging task, and it is difficult to succeed without the support of a firm idea. Sales is also a process of constant persuasion. If you can't convince yourself, you still want to convince others that it is hard to do things.