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Recently, Zhejiang Reliant Bird Clothing Co., Ltd. has declared seven utility model patents for its custom clothing computer system, five of which have been officially approved by the State Intellectual Property Office. This achievement marks another significant milestone in the company’s commitment to independent technological innovation and intellectual property protection. As living standards continue to rise, consumers are increasingly demanding better-fitting and more comfortable clothing. Personalized fashion has now become a key trend in the high-end apparel market. In response to this growing demand, Zhejiang Reliant Bird has seen a surge in custom clothing orders in recent years.
However, traditional order-taking methods—such as handwritten notes, faxes, and phone calls—have proven to be inefficient, error-prone, and time-consuming. These outdated procedures often lead to data inaccuracies and delays in production. To address these challenges, the company has developed a computer-based custom clothing system, enabling electronic order processing. This innovative approach not only streamlines operations but also significantly improves data accuracy and overall efficiency.
The number of patent applications and authorizations is a clear indicator of a company’s innovation capability and its dedication to building an intellectual property-driven business. The successful certification of these five utility model patents further strengthens the company's intangible assets, enhancing its core competitiveness and brand reputation in the industry. This progress reflects the company's ongoing efforts to lead in the smart and personalized fashion sector, setting a new standard for the future of custom clothing.